Creative Media Alliance

Out With The Old, In With The New (Algorithm)

Just like many made resolutions in the New Year, Mark Zuckerberg announced what 2018 would mean for one of our favorite social media marketing platforms. Facebook features many opportunities for cost-effective advertising, but this year there will be a major shift in how the site and News Feed functions. Research suggests that people feel they …

Read More...

Holiday Celebrations, CMA Style

When we’re not busy building awesome websites or securing radio spots for our clients, the folks at Creative Media Alliance appreciate taking a break from marketing speak, letting our hair down and celebrating! On December 14, the CMA team hit the town and headed to Inn at the Market, one of our longstanding clients, to …

Read More...

What Makes Good Content Marketing?

Since the dawn of advertising, content marketing has been a crucial part of campaigns. It informs potential buyers about a product, entices them, and, more importantly, makes them realize why they need what you’re offering. Despite how crucial good content marketing is, many businesses overlook the three integral steps of content marketing: content development, targeting, …

Read More...

Heidi – Sr. Copywriter & PR Strategist

Wherever people dine, shop, drink and overnight in the Seattle area, odds are that Heidi has touched it. She served as Communications Director for a top US wine producer from 2011-2016 and has written copy for more than 20 years, serving advertising agencies, news outlets and public relations firms. When she’s not playing with words …

Read More...

Emily – Social Media Marketer

Emily is all about putting the personality behind brands. She works with clients on social media strategy, content creation, research, and reputation management. Emily now calls Seattle home but has lived in California, Illinois, and Montana. In her free time, she enjoys playing the ukulele, hiking her way through the PNW, and seeing as much …

Read More...