Amazon Alexa Prize | Creative Media Alliance
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Amazon Alexa Prize

Amazon Alexa Prize brings together the best minds from universities around the globe to invent the future of AI.

Our Roles

  • Brand Storytelling
  • CREATIVE EXECUTION
  • Video Marketing Strategy
  • Video Production
  • Content Creation
  • Media Asset Management

Brand Storytelling

With the launch of the first Alexa Prize Challenge in 2016 through 2022, CMA devised a brand storytelling strategy to promote and attract leading AI researchers and university students from around the world to innovate and revolutionize the field of artificial intelligence.

Video Strategy

The annual Alexa Prize Finals competition is a real-time interactive competition showcasing the scientific innovations and advancements in conversational AI. The competition provides an opportunity for students to apply their knowledge and skills in a real-world setting and to contribute to the development of technology that has the potential to revolutionize how humans interact with computers and digital assistants.

The most powerful stories told are authentic and transparent.

Content Creation

By creating engaging stories of people, events, and experiences, CMA created an emotional, value-driven connection between the Alexa Prize and its target audiences.

By fostering the development of better chatbots, Amazon aims to create a more useful and engaging experience for users of Alexa, while also advancing the state of the art in conversational AI.

Learn More about the alexa prize
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